Predict concept potential at scale 

ConceptEvaluate AI is a quick, cost-efficient solution available on Kantar Marketplace that leverages machine learning to predict concept potential at scale, for the purpose of screening. 

Featuring a robust AI model that is trained on Kantar’s extensive survey database and designed to give accurate predictions that help fast track your time to market - ConceptEvaluate AI helps you to very efficiently decide which concept iterations to focus on in further testing.

ConceptEvaluate AI is currently available as a serviced offer.