Understand pack performance using the KPIs that really matter

PackEvaluate helps you identify winning designs and optimise your packaging quickly. 

There are 2 PackEvaluate offers available on Kantar Marketplace to meet different needs:

• PackEvaluate screening efficiently provides a shortlist of the most promising packs from a large number of early-stage designs, with clear diagnostics to help improve them through further development.
• PackEvaluate testing allows you to understand how well your packs stand out in a competitive context and dive deeper into optimization opportunities at a fast pace.