Understand pack performance using the KPIs that really matter PackEvaluate Screening helps you prioritise your most promising pack options.  Use it ...

Evaluate up to 3 packs per project Up to three packs can be evaluated with one of these being a control to benchmark results,  as norms for PackEvaluate.

Yes, in this case you would have one test and two controls In the dashboard, you can only identify one benchmark/control pack at a time, but you can eas...

There is a sequential monadic version of PackEvaluate that will be coming soon to Kantar Marketplace. In the interim, if you are interested in this solution...

We always recommend the use of a benchmark/control so you could source a pack from a different country or an existing pack from the portfolio.

Starting from 72 hours The turnaround time starts from 72 hours.

JPEG, GIF, PNG, 380 x 380 pixels  Packs must be in the JPEG, GIF or PNG formats and cannot be larger than 380 x 380 pixels.

Shown as part of a video reel Shown as part of a video reel with competitors, but are not shown on shelf. Because this is an agile solution, we need to ...

Spontaneous recall and prompted recognition  We assess standout in two ways.   At the beginning of the survey, we show a carousel of 11 brands (the te...

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