Is the pack shown within a shelf layout? | PackEvaluate : Kantar Marketplace

Is the pack shown within a shelf layout? | PackEvaluate Print

Modified on: Fri, 21 Mar, 2025 at 6:03 AM

Depending on the PackEvaluate offer

In PackEvaluate screening packs are shown against each other in a trade off exercise to help shortlist the most promising pack designs.
PackEvaluate testing uses a video reel with the test pack and competitor packs to measure standout. A shelf option will be added to this solution in Q2 2025.

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