Results shared on an online dashboard

The standard outputs from IdeaEvaluate can be classified into 2 parts:

    1. Idea Hierarchy and incrementality

• Idea Score - Which idea does better in the crowd.
• Idea Map - 2X2 map of total vs. fast endorsement.
• Idea Incrementality - which combination of ideas will appeal to maximum number of people (optional module).

    2. Idea Diagnostics

• Idea Review - 5-star review and feedback of the idea.
• Idea Impact – Seen/Heard, Usability of the idea and Brand fit.
• Idea profile - demographic profile of people who have like/endorsed the idea.
• Idea Perception – Image perception of the idea using Imagery Analysis (optional module).
• Emotive Ideascape – type of people will use this idea using NeedScope® module (optional module).