Your getting started guide for PackEvaluate Screening self-serve
Define your target audience (IR* to remain above 30%)
- Category buyers, gender and age range
Contact Kantar Marketplace Support in advance to setup your sample definition.
Prepare the following for your project:
- Sector (category type)
- Category (type)
- Sub-category
- At least one imagery statement that can be used to describe your packs
- Payment method (credits, invoice or credit card). Contact Kantar Marketplace Support in advance to purchase credits.
Upload your packs:
- Each pack can be a maximum file size of 30mb
- Each pack can be a JPG, JPEG, PNG or GIF file
- Each pack can be a maximum of 1200 x 1200 pixel resolution
- Upload a minimum of 3 packs, maximum of 24 packs
Don’t forget to review your inputs before proceeding to launch!
Results are available in as few as 6 hours with PackEvaluate screening.
* Incidence Rate or Sample Penetration